We help indie teams and small-to-mid studios bring their Steam games to the Chinese market through creator collaborations, content coverage and launch-window marketing. The right channels, at the right time, reaching the right players.
From early reviews to content coverage to milestone spikes, we concentrate resources around the moments that matter.
70+Active curators with 10k+ followers
Connect with 70+ active Steam curators, each with 10,000+ followers, spanning top and mid-tier groups to reach a large, targeted player base. We quickly secure curator recommendations and Next Fest exposure to build early reviews and momentum at launch.
100+Heybox accounts + top creators
100+ owned Heybox accounts and top-tier creators producing in-depth reviews, launch news, milestone roundups and player-topic seeding, precisely reaching paying players in your Steam category. Heybox (小黑盒) is a leading Chinese gaming community.
MatrixOwn accounts + long-term creators
On Bilibili and Douyin we combine our own account matrix with long-term vertical gaming creators and streamers, from top and mid-tier to emerging talent, to fit your budget and goals. Pre-launch videos, hands-on gameplay and launch-day livestreams amplify your reach.
All platformsSteam / Heybox / Bilibili / Douyin
We build concentrated exposure plans around your key milestones to sustain momentum and improve wishlist conversion and sales, so every impression serves your launch goals.
Pure key-swap partnershipsNo extra fees for Steam curator coverage.
Not a one-off blast: we time resources to your game and push them where they convert best.
Wishlist building, pre-launch content, and locking curator and creator slots.
Ride Next Fest traffic; demo content and short videos land together.
Curator picks, reviews and livestreams fire across channels for day-one buzz and reviews.
Topic seeding and milestone roundups carry momentum into sales and updates.
20 games so far; the first three show what we did. Detailed case materials and data are available on request.
Co-marketingFury Studios / Coatsink / Raw Fury
News content collaboration around a DLC milestone, bringing the next adventure to players.
Channel supportFrozen District
Creator outreach for sale coverage and Pets DLC news, supported by game access.
Co-marketingSummerClip
News and review collaboration, connecting creators with the game.
Skull and BonesUbisoft Singapore
Graveyard Keeper 2Lazy Bear Games
ATMOSFARApog Labs
AKIBA LOSTIzanagiGames
KristalaAstral Clocktower Studios
Grave SeasonsPerfect Garbage
Robo FrenzyYummyYummyTummy / Tamatin Entertainment
A Game About Digging A Hole TogetherMi'pu'mi Games GmbH
Dragon DinnerMenut Studios
NomoriEnchanted Works
Hazard PaySmitner Studio
Witch's Apocalyptic JourneyMeowAlive
Song of KingsMogo Games
致名为爱丽丝的你OtterGames
WindroseKraken Express
Escape from DuckovTeam Soda
OPUS: Prism PeakSIGONO INC.We are growing into full indie publishing partnerships, working with teams at earlier stages, not only on marketing execution.
Owning the overall China-market promotion and exposure cadence.
Connecting curators, writers, video creators and streamers into one network.
Planning milestone timing and resources before and after launch.
Conversion-focused recommendations for your Steam store page.
If your game needs China-market promotion, Steam curators, Heybox coverage or Bilibili / Douyin content, or you want to explore publishing, let’s have a quick chat and see where we fit.
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